Damien Mulley has started “Tuesday Push” where an Irish web company, or web app, gets highlighted by bloggers, each with their own review. I haven’t taken part yet, but Toddle struck me by it’s simplicity and so I wanted to jump on board the Tuesday Push.

A previous Tuesday Push was 1time (which I’ll review in another post after some extensive use).

So, Toddle is an online email newsletter editor that has made the task simple enough for any user to create a striking newsletter. The key to Toddle is that you don’t need to know anything about HTML to create stunning HTML newsletters. They use a very intuitive user interface so that non-technical people can create newsletters with their own logos/images and content in a matter of minutes, literally.

When you’re done (and you can save your draft to finish later), you can send it to your own email address and forward that to your clients emails, or to a mailing list manager (which you should really be using if you mail more than a few clients). Or, indeed, you can talk to Toddle about integration with other mailing list managers / campaign managers.

Rather than talk specifically about the features, and the key point of ease-of-use/simplicity, I’ll recommend you signup to Toddle, for free, and try it yourself. Play with it for 2 minutes, and you’ll see its strengths!

Here’s a sample newsletter (using only a portion of Toddle’s featureset):